The fifth golden sound cup singer competition 2018

On June 20, the "China day" forum, as the core content of Cannes China series activities of China Advertising Association, was successfully held at the 64th Cannes International Creative Festival. Zhu Liying, Consul General of China in Marseille, France, attended and opened the forum. Ren Xuean, director of CCTV advertising management center, attended the forum. This forum is chaired by Zhou Peilian, chief operating officer of Gerard Greater China. &The "China day" forum is full of highlights. More than ten distinguished guests from China's advertising and related industries show the charm of Chinese brands and creativity to the world at Cannes palace. Liu Shengyi, senior executive vice president of Tencent, chairman of advertising, chairman of group marketing and global brands, delivered a speech to introduce China's leading digital technology in the world and its wide application in marketing. Lang Lang, a world-famous pianist, shared his music life and Reflection on art on the forum, and communicated with the audience on the impact of the brand on music. Chen Yan, Chief Strategic Officer of focus media, used detailed data to show the structure and changes of China's consumer market, and put forward innovative solutions for online and offline integrated marketing. Du Meng, vice chairman of Hongmeng group and chairman of Asia Pacific region, and representatives of Chinese and foreign enterprises discussed in depth how Chinese brands go to the world and how international brands integrate into China. Liu Song, director of national strategy of Huayang Group, through the story of "father of modern cooking", expounds the idea of moving the advertising audience through humanistic care. Zhang Xiaoyun, Huawei's chief marketing officer, talked with international experts about the development vision of local enterprises and expressed the world ambition of Chinese brands. In addition, Zheng Zibin, Baidu's vice president of artificial intelligence, deeply interpreted China's advanced artificial intelligence technology and launched a thinking collision on the combination of artificial intelligence and advertising. Zheng Hong, CEO and President of blue cursor international business, talks with Papi sauce, a well-known Internet figure, to share the thoughts of creators of Internet media content. Zhang Chaoyang, chairman and CEO of Sohu board of directors, stepped on the stage to discuss the changes of online media and advertising in the era of big data.

The forum attracted audiences from all over the world to listen to the speech, and the wonderful content of the speech won applause. In addition to the & ldquo; China day & rdquo; forum, several representatives of the Chinese industry delivered speeches on other parts of this Cannes International Creative Festival, attracting wide attention. Featured activities such as China business exchange gathering area, China enterprise promotion exhibition, and "China Night" beach party sparked Cannes, further expanding the platform for creative interaction between China and the world. The Journal of Cannes International Creative Festival has publicized and reported a series of activities in Cannes China for many times.